Wisdom
01

Overview

Wisdom

Rebuilding a 1M+ download EdTech product for growth.

We rebuilt Wisdom’s core platform, migrated its existing users and data, restored continuous delivery and introduced a new monetization foundation — without sacrificing the audience that already trusted the product.

40 days

Core engineering rebuild

288K

Monthly active users

+39%

Paying users (Apr–Jul 2026)

+37%

Revenue (Apr–Jul 2026)

02

The Challenge

Wisdom already had a large user base, but development had stalled. The product had gone months without a meaningful production release, legacy code, data sync issues, weak security, limited admin tools and insufficient monetization infrastructure were holding the product back.

Legacy technology

Old codebase, sync problems and outdated infrastructure.

Stalled delivery

Months without a meaningful production release.

Weak monetization

Large audience, but limited infrastructure for converting usage into revenue.

03

The Solution

We rebuilt the entire platform in 40 days: new mobile apps, backend, admin dashboard, web, infrastructure, payments, CI/CD and monitoring. Our first production release went live on Mar 12, 2026.

Jul 2025

Last previous production release

Dec 2025

Global Move takes over

Jan 2026

Rebuild starts

40

Core engineering completed (40 days)

Mar 12, 2026

First Global Move production release

Today

Continuous development and growth

04

What We Built

We evolved Wisdom from a dictionary app into a complete learning ecosystem with structured practice and AI-powered tools that keep users coming back.

Dictionary

Search & offline

Learn

Topics & roadmap

Practice

Flashcards & games

Speak

Pronunciation

Write

AI essay checks

Progress

Track & improve

Wisdom — 1
Wisdom — 2
Wisdom — 3
Wisdom — 4
Wisdom — 5
05

Results

+39%

Paying users

829 → 1,155

+37%

Revenue

Apr–Jul 2026

+297%

Autopay subscriptions

318 → 1,262

+164%

Ad revenue

$896 → $2,363

+47%

Completed payments

834 → 1,224

288K

Monthly active users

146K

Weekly active users

50K

Daily active users

April 2026 was the initial migration and launch period. These numbers show the early commercial trajectory through July rather than a normalized long-term baseline.

06

Technology & Team

Flutter

Technology

Flutter, React, TypeScript, NestJS, MongoDB, Redis, Firebase, OpenAI, Docker, AWS

Team

1 PM · 1 Designer · 2 Flutter Engineers · 1 Backend Engineer · 1 Frontend Engineer · QA

07

Client Testimonial

What made working with Global Move different was that they didn’t approach Wisdom as just another development project. They looked at the technology, user experience and business model together. In a short period, the platform was rebuilt, releases started moving again, and we gained much better visibility into our users and monetization. Today we continue making product decisions together based on real data and user feedback.

Founder / CEO, Wisdom

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